The Travel Researcher
Explore the synergy between classic marketing wisdom and artificial intelligence innovations, shaping the next frontier
of travel experiences
Visual Marketing Power: Engaging Baby Boomers with Relatable Imagery
Discover the importance of visual content in online marketing, with 86% of consumers expecting photos during their search, and how tailored imagery can engage the +55 baby boomer demographic ...more
Baby Boomer Travel Habits ,Baby Boomers Travel Planning Trends Travel Tips &All Categories
July 04, 2024•1 min read
Why Isn't My Travel Advertising Generating Bookings?
Are you spending lots of money on advertising campaigns and wondering why you are not getting any bookings? It is more than likely your call to action is sending them somewhere that doesn't match the... ...more
Travel And Tourism ,All Categories
April 03, 2024•2 min read
The dangers of relying on Chat GPT for travel content.
There has been an influx of poor quality and fluffy travel content created by AI and Chat GPT. Google is about to penalise these sites. ...more
Ai & Chatgpt In Travel Marketing ,All Categories
April 01, 2024•3 min read
Empowering Travel Decisions: Women Over 50 Leading the Way
Explore how women over 50 are the key decision-makers in travel, prioritising bucket list trips and valuing COVID safety, highlighting the importance of targeted marketing strategies ...more
Baby Boomers ,Travel And Tourism Travel Planning Trends &All Categories
March 04, 2024•2 min read
What is 'Slow Tourism'?
Explore slow tourism, the trend for immersive travel experiences and deep cultural engagement, especially among baby boomers and digital nomads, and learn how to profit from it ...more
Baby Boomer Travel Habits ,Travel And Tourism &All Categories
February 27, 2024•2 min read
𝐇𝐨𝐰 𝐭𝐨 𝐢𝐧𝐜𝐫𝐞𝐚𝐬𝐞 𝐲𝐨𝐮𝐫 𝐭𝐫𝐚𝐯𝐞𝐥 𝐞𝐧𝐪𝐮𝐢𝐫𝐢𝐞𝐬 𝐚𝐧𝐝 𝐛𝐨𝐨𝐤𝐢𝐧𝐠𝐬 𝐢𝐧 90 𝐝𝐚𝐲𝐬
Boost your travel inquiries and bookings in 90 days with a proven system. Focus on targeting +50s travelers with data-driven strategies for consistent sales ...more
Baby Boomer Travel Habits ,Travel And Tourism &All Categories
February 25, 2024•1 min read
